Meta Launches Edits
Short videos are dominating all over social media nowadays. Whether you’re uploading fun moments, promoting your business, or building your personal brand and creating high-quality short-form content, now it has become more dominant than long-form videos. But for some creators editing their videos might be tough, so To help creators edit their videos with ease, Meta has launched a brand-new app called Edits.
This new tool is Meta’s answer to CapCut, a video editing app made by ByteDance, the same company behind TikTok. CapCut has become very popular, especially among TikTok users. But with TikTok facing uncertain times in countries like the U.S., Meta saw an opportunity. Enter Edits—a powerful tool built to support Instagram creators and short video fans alike.
In this article, we’ll walk you through what Edits is, how to use it, and how it compares to CapCut.
Getting Started with Edits
You can download the Edits app for free, whether you’re using an iPhone or an Android. Just search for it on the App Store or Play Store and download it. Once it’s installed, sign in with your Instagram account and get going. This link makes sure your content and audience insights stay connected between the app and your Instagram account.
Once you’re in, you’ll see five main sections in the app:
Ideas: A personal notebook where you can write down video ideas or save reels for future inspiration.
Inspiration: This section helps you stay on top of trends. It shows popular reels, trending sounds, and creative content from other users.
Projects: All your current video projects are stored here. You can either start fresh or import videos from your phone’s camera roll.
Record: If you want to film something on the spot, the Record tab lets you do just that using your phone’s camera.
Insights: Once your video is live, this section helps you track how it’s doing. You’ll see stats like views, reach, and how many new followers you’re gaining.
Cool Features You’ll Find in Edits
Meta has packed Edits with handy tools to make video creation simple yet powerful. Here are some of the best features that come with the app:
Green Screen: Change your background easily with just one tap.
Timeline Editing: Arrange your video clips with precision. Great for cutting or moving around clips.
Auto-Captions: Quickly add subtitles in different languages.
Music Library: Access music tracks from Instagram’s collection to give your video the right mood.
Cutouts: Highlight and isolate objects in your video using smart tracking.
Animate: Turn still photos into short videos with the help of AI.
Apply All: Apply filters, effects, or transitions to all clips at once, saving you time.
Frame Rate Control: Choose how smooth your video plays by adjusting the frame rate.
Alignment Guides: Make sure all your visuals and text are well-placed, especially for Instagram viewing.
Beat Markers: The app can detect beats in your music and help you line up your edits perfectly.
Filters and transitions: This is where the magic happens. There are 30 filters and transitions to play with, so it’s easy to give your video a polished, professional look.
The best part? The tools are super easy to use, even if you’re totally new to video editing.
How Do Edits Stack Up Against CapCut?
While Edits is a solid choice for editing short videos, it’s still fairly new and doesn’t offer everything that CapCut does—yet.
Here are a few key differences between the two:
More Advanced Features on CapCut: CapCut has been around longer and offers more complex tools, including additional AI-powered editing options.
Larger Music Library: CapCut currently has a bigger collection of background music and sound effects than Edits.
Subscription Model: CapCut has a premium version where some advanced features require payment. Edits is currently 100% free, but Meta has said that paid features may come in the future.
Web Access: CapCut can be used on a web browser, making it more flexible. Right now, Edits is only available as a mobile app.
Even with fewer advanced options, Edits has an edge for Instagram users. Since it’s developed by Meta (which also owns Instagram), it’s built to work smoothly with Instagram Reels, giving creators a more connected experience.
Who Should Use Edits?
If you’re the type of person who mostly makes stuff for Instagram or just wants a fast, easy way to edit short videos on your phone, Edits is definitely worth checking out. It’s super easy to use even for beginners but still has the tools to make your videos look great.
On the other hand, if you make longer videos (5-25 minutes or more) or need access to more detailed editing tools, then you might still prefer CapCut or other apps, at least for now.
That said, Meta is clearly investing in Edits and plans to add more features over time. So even if it doesn’t yet beat CapCut in every way, it’s on the right track.
Conclusion
Edits is a brand-new, easy-to-use app that takes the stress out of video editing for daily creators. With its smooth Instagram integration and beginner-friendly tools, it’s a great choice for anyone looking to make eye-catching content without using complicated apps.
As Meta keeps improving the app, we can expect even more features added in the future, making it an even better tool for both normal users and those building an online brand.
If you want a free and easy way to take your videos to the next level, Edits is definitely worth a try. Download it and start creating content today!